Meet Glen:
Your AI-Powered SDR

An autonomous SDR agent built natively on Salesforce to manage outreach, follow-ups, replies and meeting requests.

Glen – Your Always-On AI Sales Agent | Infoglen
G
Glen
Online

24/7

Always On

~20%

More Meetings

0

Leads Lost

98%

Signals Caught

100%

Sf Native

Glen – Your Always-On AI Sales Agent | Infoglen
The Problem

Your Pipeline Is Leaking Revenue on Both Ends

Most teams don't have a capacity problem. They have a coverage problem.

🔴 The Response Gap

Visitors show interest but nobody's there. Off-hours traffic hands revenue to faster competitors.

🔴 98% of Signals Missed

Traditional forms miss pricing hovers, scroll depth, click paths. Gone before anyone engages.

🔴 The Dead Pile

Captured leads enter CRM with zero nurture. They rot, quietly bleeding pipeline.

🔴 Outbound Burnout

Reps spend 70% of their day on manual prospecting. High effort, low conversion.

The Leaking Funnel

🌐 10,000 monthly visitors hit your site
📋 200 fill out a form (2% capture rate)
⏰ 80 get a response within 24 hours
💀 12 enter a real pipeline
9,988 leads. Gone.
This is what Glen was built to fix, on both sides of the funnel.
Glen – Your Always-On AI Sales Agent | Infoglen
Capabilities

Your 24/7 AI Front Desk

Glen intercepts visitors on your site, engages with deep CRM context, and routes traffic the moment buying intent is shown.

Instant 24/7 Response

Zero lead loss to time zones or off-hours. Engages every inbound inquiry the moment intent is shown.

↗ <5s response
🔍

Pre-Chat Intent Tracking

Silently tracks pricing hovers, scroll depth, click paths before a word is typed. Skips qualifying questions, personalizes instantly.

↗ 98% signals caught
📅

Pipeline Routing

Assesses intent and books meetings into Salesforce Scheduler. Unready leads route to structured nurture.

↗ 15–20% more meetings
🧠

Autonomous Engagement

Greets visitors with real-time CRM + web intelligence. Acts as the ultimate filter between noise and revenue.

↗ Only qualified handoffs
🔐

Consent & Ingest

Salesforce Web SDK activates on consent. All pre-form activity resolves into a unified Data Cloud profile.

↗ Single visitor profile
🤝

Sales Handoff

Rep receives full conversation transcript + behavioral history inside Salesforce. No cold introductions.

↗ Reps walk in briefed
🚀

Always-On Outreach

Sends initial outreach and continues follow-ups automatically. Runs continuously, no lead goes untouched.

↗ Runs 24/7
✉️

Personalized Emails

Every message uses CRM context: campaign membership, account details, engagement behavior. Researched, not templated.

↗ 25% opens, 7.5% CTR
🔄

Move Forward

Structured follow-ups adapt based on opens, clicks and replies. Conversations progress instead of stalling.

↗ 4.5% reply rates
📅

Meetings Made Easy

Recognizes meeting intent, responds with link. Prospects book directly. Zero scheduling back-and-forth.

↗ Zero friction
💬

Smart Replies

Identifies intent, drafts accurate responses from approved knowledge. SDRs review and send, maintaining control.

↗ Reps sell, not type
🎯

Smart Assignment

Auto-assigned on campaign entry. Checkbox on Lead/Contact shows status. Teams take control anytime.

↗ Scale + control
🚫

Opt-Outs Handled

Detects opt-out intent, updates Salesforce status, stops outreach. Zero manual compliance work.

↗ Auto-compliant
📊

Dashboards

Standard + custom funnel dashboards show emails, replies, engagement drops, and pipeline contribution.

↗ Complete visibility
🌐

Web Context

Web-crawler data library enriches outreach with company information. Interactions feel timely and informed.

↗ Enriched outreach
Glen – Your Always-On AI Sales Agent | Infoglen
Glen in Action

Real Scenarios. Real Pipeline.

Click a buyer type to see exactly how Glen handles them.

🎯

The High-Intent Buyer

Trigger Detected
Deep pricing page hover + repeated visits over 3 days + demo page scroll to 80%
Buyer Signal Score
92/100
1
Intent captured: Glen tracks pricing page hover behavior and visit frequency via Web SDK
2
Conversation initiated: Glen engages with personalized context from CRM + browsing history
3
Meeting booked: AE slot selected via Salesforce Scheduler, confirmation sent instantly
Outcome
Maximum Pipeline Velocity
🔎

The Curious Browser

Trigger Detected
Specific FAQ inquiry about integrations + product feature page views
Buyer Signal Score
54/100
1
Question received: Glen detects product-specific inquiry about integration capabilities
2
Qualified on the spot: Glen answers from approved knowledge base, asks qualifying questions
3
Routed to content: Relevant case study + product guide sent, lead enters targeted nurture
Outcome
Instant Qualification & Education

The Unready Lead

Trigger Detected
"Not ready to commit to a demo" explicit statement + exploratory browsing pattern
Buyer Signal Score
31/100
1
Context logged: Full conversation + behavioral signals stored in Salesforce
2
Nurture activated: Lead enters specialized sequence informed by their specific interactions
3
Re-engagement: Glen follows up when signals improve, escalates when ready
Outcome
Zero Data Loss & Future Pipeline
🌙

The Off-Hours Visitor

Trigger Detected
Website inquiry at 2:00 AM local time. Pricing + about page visited
Buyer Signal Score
78/100
1
Instant engagement: Glen responds live at 2 AM, no delay, no queue
2
Qualification complete: Budget, timeline, and use case confirmed in conversation
3
Meeting scheduled: Next available AE slot booked, full context attached
Outcome
Always-On Availability
Glen – Your Always-On AI Sales Agent | Infoglen
Under the Hood

Zero Data Loss Methodology

Every anonymous visitor becomes an actionable record. No lead drops, no third-party tools.

01

Consent & Ingest

Salesforce Web SDK activates on consent. Captures all pre-form behavioral activity securely.

02

Track & Resolve

Page hovers, click paths, and scroll depth resolve into a unified profile in Salesforce Data Cloud.

03

Autonomous Engagement

Glen greets with deep CRM + web intelligence. Acts as the ultimate conversion filter.

04

Sales Handoff

High intent → meeting booked. Rep gets full transcript + behavioral history in Salesforce.

05

Contextual Nurture

Not ready? Glen routes to a structured nurture sequence informed by every interaction.

Glen – Your Always-On AI Sales Agent | Infoglen
Glen vs. Hiring Another SDR

Same Goal. Different Economics.

Glen
New SDR Hire
24/7 availability
✓ Yes
✗ No
Inbound + outbound in one
✓ Yes
✗ No
Ramp time
Days
3–6 months
Consistent quality
✓ Yes
Varies
Pre-chat intent tracking
✓ Always
✗ No
Scales without headcount
✓ Yes
✗ No
Salesforce-native data
✓ Automatic
Manual entry
Annual cost
Fraction
$75–120K+
Glen – Your Always-On AI Sales Agent | Infoglen
ROI Calculator

What Glen Could Mean for Your Pipeline

Adjust the sliders to match your current numbers.

With Glen

Leads engaged (vs form-only)...
Additional meetings/month...
Pipeline value added/month...
SDR hours saved/month...
Glen – Your Always-On AI Sales Agent | Infoglen
Industry Use Cases

Glen Across Industries

High-volume outbound activation for enterprise accounts
Demo and trial follow-up enforcement
Webinar and product launch nurture sequences
Re-engagement of dormant prospects
Inbound pricing page visitors → instant AE routing
Campaign-driven follow-ups for events & partnerships
Territory-based routing with structured nurture
Long sales cycle engagement discipline
Off-hours inbound capture for global client base
Re-engagement of delayed decision-makers
Thought-leadership-driven nurture campaigns
Consultation booking via inbound + outbound
Industry-based segmentation outreach
Structured follow-up for stalled opportunities
Cross-sell and upsell engagement
Educational multi-touch nurture for complex solutions
Event and webinar follow-up automation
Multi-stakeholder engagement coordination
24/7 inbound capture for provider inquiries
Re-activation of inactive accounts
Account-based outreach across buying committees
Distributor and channel partner follow-ups
Product education sequences
Inbound visitor intent tracking for long procurement cycles
Territory-based structured routing
Project launch follow-up sequences
Geography-based routing and engagement
24/7 inbound capture for property inquiries
Long-cycle nurture for high-value transactions
Re-engagement of inactive prospects
Glen – Your Always-On AI Sales Agent | Infoglen
Who Is This For

Built for Every Revenue Stakeholder

SDRs / BDRs
Less time on manual emails. More time on qualified, high-intent conversations, with full behavioral context from Glen's inbound tracking.
Sales Managers
Consistent outreach execution, predictable activity levels, and clearer visibility into engagement outcomes.
Sales Leadership
Scale development capacity without headcount. Maintain control and quality across inbound and outbound.
RevOps Teams
Clear attribution between nurturing activity and pipeline movement. Structured, reliable data from both channels.
Marketing Ops
Campaign leads and inbound visitors followed up consistently and on time, without manual handoffs.
Revenue Leaders
Improved conversion efficiency across the funnel. Fewer stalled leads, better use of existing resources.
Glen – Your Always-On AI Sales Agent | Infoglen
Implementation

7 Steps to Go Live

01

Discovery & Sales Motion Mapping

Understand SDR workflow, campaign flows, outreach cadence, meeting routing, and inbound visitor journey.

02

Salesforce Readiness Review

Assess Lead/Contact data, campaign structure, routing rules, opt-out handling, Web SDK, and Data Cloud readiness.

03

Outreach & Engagement Strategy

Define email sequences, messaging tone, engagement rules, follow-up logic, and inbound conversation flows.

04

Glen Configuration

Set up Agentforce Lead Nurturing, Prompt Builder logic, Sales Engagement workflows, Web SDK, and Data Cloud integration.

05

Activation Setup

Configure campaign-based assignment, inbound intent triggers, nurture-driven re-engagement, and manual overrides.

06

Testing & UAT

Validate outreach sequences, inbound engagement, reply handling, meeting booking, and opt-out detection.

07

Launch & Monitoring

Activate Glen and track engagement, replies, meetings, inbound conversions, and funnel progression through dashboards.

Glen – Your Always-On AI Sales Agent | Infoglen
Results

Because We've Done It Before

150–200%
Prospect Engagement Capacity
20–30%
Response Rate Improvement
30–40%
Faster Qualification Cycles
15–20%
More Meetings Booked
60–70%
Less Manual Email Drafting

Glen - Autonomous Lead Nurturing | FAQs

  • Q: Is Glen native to Salesforce?

    Yes. It operates entirely within Salesforce using Agentforce and related capabilities.

  • Q: Is Glen meant to replace our SDR team?

    No. Glen is designed to reduce manual workload, not replace people. SDRs remain responsible for high-intent, complex and strategic conversations, while Glen handles repetitive engagement steps.

  • Q: How is this different from using Sales Engagement cadences alone?

    Sales Engagement focuses on email delivery and cadence execution. Glen adds autonomous decision-making around content generation, inquiry handling, assignment logic and outcome-level reporting, all within Salesforce.

  • Q: Where does human SDR involvement begin and end?

    Glen manages routine outreach, follow-ups and standard responses. When engagement signals indicate intent, complexity, or strategic value, the conversation is assigned to SDRs with full context.

  • Q: How is messaging governed and controlled?

    All messaging follows predefined brand, tone and compliance guardrails. Content is sourced from approved libraries, and activation is rule-based. No free-form or uncontrolled messaging is sent.

  • Q: Can teams see and intervene in Glen’s activity?

    Yes. Assignment status and activity are visible on Salesforce records. SDRs can pause outreach, take over conversations, or remove prospects from automation at any point.

  • Q: How is performance measured in business terms?

    Beyond activity metrics, performance is evaluated using funnel and outcome-based dashboards that track response time, meeting conversion, lead progression and pipeline influence.

  • Q: What level of Salesforce readiness is required?

    Basic Lead and Contact data hygiene, consistent Campaign usage and defined routing rules are required. A readiness assessment is typically conducted before activation to identify gaps.

  • Q: How long does implementation usually take?

    A standard implementation typically takes around 5-6 weeks, including discovery, configuration, testing and go-live.

Explore how an autonomous SDR agent operates within your Salesforce environment